BookingCenter launches MyPMS^TM
Web-based Property Management System

Feature-rich, smart-yet-simple ASP solution in production at ten hotels; MyPMS proven to minimize related software and hardware investments, while delivering unmatched access to centralized property management tools and closely integrated Internet reservations & global distribution

Occidental, Calif. February 25, 2004 BookingCenter, a provider of integrated Property Management Systems, Central Reservations and Global Distribution to more than 1,700 properties across the globe, is pleased to announce the launch of MyPMS^TM a full-featured, Web-based PMS delivering all of the advantages of remote centralized management with integrated Internet Reservations and Global Distribution.

In production for the past eighteen months plus at ten hotels, BookingCenter's MyPMS is a smart-yet-simple Application Service Provider solution proven to minimize PMS software and hardware investments and common related operational headaches and risks. Just as important, in just a few clicks MyPMS can provide a seamless platform for real-time centralized property management as well as synchronized, controlled network distribution channels and enterprise-wide communications.

>"We love the way MyPMS lets us easily control our rates, perform night audits and monitor up-to-the-second financial and transactional activity," said Rick Mangu, Owner of Inns by the Ocean, which has deployed MyPMS to better manage, connect and cross-sell two properties 400 miles apart. "Remote management through BookingCenter's MyPMS takes a burden off our front desks and gives us greater control over our yield management and other day-to-day operations."

"We will deploy MyPMS with Booking Center's integrated Internet Reservations and Global Distribution across all of our properties as needed because, quite simply, theres no 'technology trio' quite like it on the market today," Mangu said. "No other system can deliver the property and people management tools and seamlessly integrate them in real-time to GDS channels and our web site like MyPMS does. We estimate that our ROI on MyPMS adds up to tens of thousands of dollars annually, and the business synergies of a centralized Web-enabled PMS with integrated Internet Reservations and Global Distribution continue to multiply as online bookings double every two years."

Among the lengthy checklist of MyPMS' benefits are:

• Flexibility: Free from common time and space constrictions thanks to a browser-based solution
• Transparency: Everyone who needs to know, knows
• Immediacy: Real-time, secure access to next-generation property management tools
• Customization: Tailored to meet brand/property specifications and user needs (i.e. local language, currency, etc.)
• Simplicity: No high-priced IT manager or trainer necessary; smart-yet-simple property management tools finally delivering high-touch technology;
• Savings: Reduced upfront hardware and software investments and related ongoing maintenance costs
• Fixed Cost: One budget-able, cost-effective fixed monthly subscription fee
• Deployment: Easy multi-unit rollout of new software upgrades and associated standards implementation
• Standards: Improved version control property-wide and enterprise-wide
• Security: Enhanced systems security through tiered access that's password protected and fully traceable
• Centralization: Remote centralized management of people, information and assets enabling countless efficiencies including cross-marketing and up-to-the-second distribution and yield management decisions.

MyPMS eliminates the need to manually allocate rooms to reservation services. Revenue managers can easily manage rates via channel, tiers, sources and room type, from anywhere. Real-time, two-way data synchronization to BookingCenter's Central Reservation Services, WorldRes, SynXsis and Global Distribution Systems can be integrated so any information changed in MyPMS is accessible in real time by every travel agent in the world and on thousands of affiliated web sites such as Travelocity, AOL, Orbitz, PlacesToStay.com, etc.

Other crowd-pleasing features of MyPMS include: Simple, prompt and accurate payment of travel commissions; reduced accounting expenses via remote real-time management; integrated credit-card processing; the ability to electronically (instantly, easily and efficiently) share real-time availability and bookings, guest history, and other data such as group leads with member hotels and strategic partners; and improved capabilities to cross-sell properties, smartly mine and leverage data, expedite the reservations process, increase conversions and margins, accurately forecast business, anticipate changing market conditions and practice proactive management strategies.

"Finally, with MyPMS, the hospitality industry has access to a proven Web-based PMS with all of the traditional bells and whistles, and much more thanks to the Internet," said BookingCenter President Jeff Tweddale. "MyPMS is The Holy Grail of enterprise property management solutions. MyPMS is designed and proven to seamlessly tie together PMS, CRS and GDS functions; it's simple and affordable; and it's delivered over the Internet for unmatched accessibility, accuracy and efficiency in remote, real-time multi-property management.

"Receiving rave reviews by 10 properties deploying the solution over the past 18 months plus, MyPMS is an integrated information management solution that truly is both high-touch and high-tech," Tweddale said. "MyPMS empowers hospitality professionals to easily and readily manage their operations without all of the common obstacles and boundaries. All indicators are that MyPMS will receive a warm marketplace welcome for its uncanny ability to seamlessly connect franchisors and franchisees, management companies and property owners, and staff and guests alike."

BookingCenter listened closely to its customers and took the time and care necessary to design a Web-enabled PMS that's equally useful and easy to learn for a wide array of end users: from front desk staff (who leave their jobs, on average, every two years or less), to property owners, management companies and franchisors, to global distribution partners and individual and group guests.

MyPMS was engineered from the ground up by veteran hoteliers in partnership with technologists and expert software designers," said Daniel Arendt, BookingCenter's Director of Business Development. "A lot of time and hard work went into this Web-enabled PMS and it's paying major, measurable dividends for companies of all sizes."

About BookingCenter

Based in Occidental, Calif., BookingCenter was founded in 1991 and today is one of hospitality's leading providers of property management systems empowering integrated central reservation and global distribution. With more than 1,700 properties installed worldwide, BookingCenter helps hotels bring bookings back to their web sites and avoid paying commission premiums of 15 to 30 percent. BookingCenter also supplements direct online reservations with seamless tie-ins from its feature-rich PMS solutions to its popular Global Booking Network and major Global Distribution Systems. To turn today's challenges into tomorrow's opportunities, please visit www.BookingCenter.com and/or contact Daniel Arendt at Dan@BookingCenter.com, 1.800.315.0042.

For additional information, contact: Daniel Arendt Director of Business Development 1.800.315.0042 Dan@BookingCenter.com